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ABSTRACT
Search Engine Optimization (SEO) is the process of affecting the visibility of a website or a web page in a web search engine unpaid results. It is the process of getting traffic from the free, organic, editorial or natural search results on search engines. The project mainly deals with in-dept knowledge in the field of search algorithms. The project work describes the tweaks of taking the page on top position in Google by increasing the page rank which may result in improved visibility and profitable deal for an organization. The Search Engine Optimization is a web-based system which is developed and implemented with HTML, CSS and PHP as a web framework which runs via the structured query language SQL as database engine.
