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ABSTRACT
The main objective of the study is to examine the impact of physical distribution channels in the marketing of agricultural products. Specifically, the study also examines other challenges to the marketing of agricultural products.
The study adopted a descriptive survey research design, using primary data collected through the administration of questionnaires. The population of the study was made up of small agro businesses in Edo State. However, a sample size of 150 Agro-farmers was drawn from the population, using a purposive sampling technique. Subsequently, the Chi-square test statistic was used to test the hypotheses.
Following our analysis, the findings showed that; Channels of distribution do not affect the marketing of agricultural products; storage facilities do not have any effect on the marketing of agricultural products; and in contrast, government policies affect the marketing of agricultural products. The researcher thus recommends; that government should ensure that more friendly policies are enacted to aid the marketing of agricultural products; the need for infrastructural development advocacy and revival of rail system of transportation and Government should construct public warehouses in every local government headquarters so as to help store goods after harvest while waiting for distribution.
