GLOBALIZING YORUBA CULTURE AND FESTIVALS: A CASE STUDY OF BRAZIL

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ABSTRACT

The globalizing of Yoruba culture and festivals in Brazil reflects a dynamic interplayoftradition, adaptation, and resilience. As Brazil continues to navigate its cultural diversityand engage with the global community, the influence of Yoruba traditions serves asatestament to the enduring legacy of Afro-Brazilian heritage. By embracing and celebrating its multicultural roots, Brazil reaffirms its commitment to cultural diversity, social inclusion, and collective belonging. As the rhythms of Yoruba culture continue to resonate across geographical boundaries, they invite us to embrace the richness and diversity of human experience, fostering a more interconnected and culturallyvibrant world.

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