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ABSTRACT
This study investigates the demotivation trends among Human Kinetics students at the University of Benin using a quantitative survey research design. A structured questionnaire was administered to a sample of 120 respondents to gather data on various factors influencing demotivation and sports participation. The collected data were then analyzed using SPSS27, with statistical techniques such as t-tests employed to test the hypotheses posited. The findings revealed significant relationships between academic stress and demotivation, highlighting the impact of workload and lack of support on students' motivation levels. Additionally, demotivated students were found to be less likely to actively participate in sports activities on campus. However, targeted intervention strategies were not found to have a negative influence on motivation and sports participation among Human Kinetics students. In conclusion, this study underscores the importance of addressing demotivation among Human Kinetics students to promote healthier and more active lifestyles on campus. By identifying key factors contributing to demotivation and their implications for sports engagement, this research contributes to the existing body of knowledge in the field of Human Kinetics education. Based on the findings, several recommendations are proposed to enhance motivation and sports participation among students, including the implementation of mentorship programs, flexible course structures, and recognition initiatives.
