ABSTRACT
This research investigates the relationship between accountants attributes and the productivity of indigenous accounting firms in Benin City,Edo State, Nigeria.The study aims to understands how specific characteristics of accountants working in these firms influences their overall productivity. The population under study comprises accountants employed in a diverse range of indigenous accounting firms, considering factors such as firm size, cultural context, and clientele within Benin City.
The research employs a single-method approach; using surveys to gain comprehensive insights into the key attributes of accountants and their impact on firm productivity.
The quantitative phase involves surveying a representative sample of accountants across different indigenous accounting firms in Benin City. Descriptive statistics, correlation analysis, and regression analysis will be utilized to identify significant associations between accountant attributes and firm productivity. Additionally ANOVA helped compare the productivity levels across different accountant attributes categories.
Expected outcome includes the identification of critical accountants attributes that contributes to the success of indigenous accounting firms in Benin City. The research findings provided valuable guidance for accounting firms in leveraging the strength of their accountants to enhance productivity and foster sustainable growth. Moreover, the study will shed light on the cultural nuances influencing accountant-firm fit within the indigenous community.
The implication of this research extend beyond Benin City, offering valuable insights for policy makers, practitioners, and scholars interested in enhancing the productivity of indigenous accounting firms in diverse cultural contexts. By focusing on this crucial link between accountants attributes and firm productivity, this study aims to contribute to the broader understanding of organizational effectiveness in the accounting profession.
